Really European?

Is Puma European?

Not verified. We found no free primary document that settles who controls Puma, so we do not give a verdict.

Unverifiedchecked 2026-10-18

We found no free primary document that settles who controls it, so we do not say.

Legal entity
PUMA SE (DE)
Register id
HRB 13085 (Amtsgericht Fürth)
LEI
529900GRZ2BQY5ZM9N49 · ISSUED · renews 2027-10-22
What GLEIF shows
Reports no parent (exception). Reporting exception NO_KNOWN_PERSON (direct and ultimate)
Controlling owner, from documents
Not verified
Control type
largest-shareholder-filing
Listed on
buy-european.net, goeuropean.org, only-eu.eu
Category
Consumer goods and retail

Our notes

Downgraded from 'non-eu-controlled': the cited document proves a non-EU largest shareholder, not control. PUMA's own release (7 Oct 2026, read 18 Oct 2026) confirms ANTA Sports completed buying Artémis's 29.06% stake and says PUMA 'will continue to operate as an independently managed company'. 29.06% is a minority below the 30% takeover threshold. Facts are verified; the verdict field has no value for 'non-EU largest blockholder, no controller', so the headline count must treat this row explicitly. ANTA Sports Products Limited LEI 529900291XG0CTK4LF95 re-queried: incorporated KY, ISSUED, NON_CONSOLIDATING; operating base in China per its public profile, not from GLEIF. The ~71% free-float figure was not re-checked and is dropped. Changed hands in 2026: belongs in the ownership-changes post.

Puma: the short answers

Is Puma European?
Not verified. We found no free primary document that settles who controls Puma, so we do not give a verdict.
Who owns Puma?
We could not verify it from a free primary document as of 2026-10-18, so we do not name a controlling owner. Our notes on the page say what we found and what is missing.
Does Puma have an LEI?
Yes: PUMA SE holds LEI 529900GRZ2BQY5ZM9N49, status ISSUED, next renewal 2027-10-22. As GLEIF reports its parent: Reporting exception NO_KNOWN_PERSON (direct and ultimate).